Gena Redding Email Address

Senior Marketing Manager

Boelter Companies Inc is primarily engaged in the wholesale distribution of commercial and related machines and equipment, not elsewhere classified, such as commercial cooking and food service equipment| partitions, shelving, lockers, and store fixtures| electrical signs| and balances and scales, except laboratory.

A strategic, action-oriented leader with more than fifteen years of experience in building and scaling marketing teams that attract high-quality leads, and nurture relationships to engage prospects and customers. Experienced in leading the digital transformation of marketing and sales, including launching CRMs, e-commerce, and marketing automation platforms. My approach to marketing and communications is largely inspired by creating clarity and fostering collaboration. I’m skilled at bringing stakeholders together with my unique balance of strategy development and detailed execution that gains the buy-in needed to move projects forward.