Bill Hughes Email Address
@bareescentuals.com
Executive Director, Global Brand Management
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Entrepreneurial and instinctive Global Marketing executive with US and international leadership experience launching and building brands in prestige beauty - successfully optimizing the balance between commercial appeal, creative artistry and profitability. Demonstrated ability to challenge the status quo, nimbly leverage market data and consumer insights - and champion innovative products and invitational, multi-channel/platform communications solutions to enhance the customer journey, build engagement and capture share of heart. Highly regarded for envisioning outcomes, partnering with cross-functional teams and diverse stakeholders, inspiring people to shine - and driving results to win. Brand Management • Strategic Marketing • Product Development • Content & Assets Creation Omnichannel/ 360 • Marketing & Communications (Digital/ Analog/ Freestanding Stores/ Travel Retail/ TV/ Salon) • Influencer Marketing • Brand Ambassador/Spokesperson • Team Building • Leadership Development
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