Karla Fiske Email Address

Director Customer Experience and Operations and Strategic Leadership and Creating A Culture of Customer Centricity

Swiss Ultra Premium Skincare, Beauty, Health & Wellbeing botanically based products with an exciting business opportunity. 0468 427 100.

I am a Customer Experience and Engagement Leader with more than 13 years of progressive customer experience and relationship management strategies for web products. Known for my unique combination of both strategic vision and tactical execution abilities, I am particularly strong in building partnerships, uniting teams to formulate effective plans and leading successful launches. And then learn and optimize, optimize, optimize. Highlights of my background include: ► Passionate multi-channel customer relation management, CXM and loyalty marketing evangelist with 13-year career marked by ten promotions. Unique expertise in both strategic planning and tactical execution demonstrated by solid history of success in creating and aligning programs across all internal stakeholders. ► Customer experience champion. Known as consumer-centric thought leader with proven ability to influence change at all organizational levels, securing senior executive buy-in and engaging the front line in strategic brand and product marketing initiatives, and inspiring teams to meet and exceed product launch goals. ► Recognized for strong team building and leadership. Proven success in leading, managing, and inspiring people to meet and exceed corporate goals, objectives, and expectations. ► Strong business and technical acumen. Skilled in managing multiple concurrent projects through their entire lifecycles and leading matrix teams of internal and external agency staff. Equally strong in website operations maintenance, content management systems integration, digital asset management, search engine optimization, affiliate and online marketing, with expertise in email marketing. AREAS OF EXPERTISE INCLUDE: Customer Relationship Management and Marketing - Technology Enablement - Brand Strategy, Planning & Execution – Marketing Plan, Program & Campaign Development Product Management – Product Marketing – Cross-functional Team Leadership Branding, Messaging & Positioning – Customer Journey Mapping & Analysis On-boarding, Retention & Win-back Strategies – Creative Development & Leadership Marketing Communications