Senior Director, Digital Marketing
Swiss Ultra Premium Skincare, Beauty, Health & Wellbeing botanically based products with an exciting business opportunity. 0468 427 100.
David Towersdavidtowers@gmail.comResults-driven leader who combines analytics and insights to execute digital strategy that drives revenue, builds brand equity and creates customer loyalty. Maximizes marketing ROI by applying deep expertise in online marketing programs, branding and service tactics. Inspires operating teams and fosters cross-functional customer-centric collaboration. Creates innovative digital experience solutions.SPECIALTIESAnalytics for Web & BusinessAcquisition MarketingBranding & MessagingCall Center ManagementDigital Spend ROI OptimizationEcommerce StrategyEmail Marketing & CRMMarketing Strategy & PlanningMerchandising & Multi-Channel RetailMobile App DevelopmentProduct DevelopmentProject ManagementSEO, SEM & Re-MarketingSite Optimization & Personalization StrategyPLATFORMS & SKILLSATG/Oracle, Basecamp, CAKE, Certified Six Sigma Blackbelt, CheetahMail, Cognos, Commission Junction, Constant Contact, Criteo, DartMail, Demandware, Dreamweaver, Exact Target, Google AdWords, Google Analytics, Google DoubleClick For Publishers, Google Tag Manager, GSI Commerce, HTML, InDesign, JIRA, Kenshoo, Linkshare, Magento, MailChimp, MS Office, Omniture, Photoshop, Responsys, Salesforce Marketing Cloud
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