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Tony Hocevar Email Address


Job Title

Chief Marketing Officer


Zymphonies provides professional website design, development and maintenance services. Our skilled web designers and developers accomplish various website projects from brochure sites to multi-functional web portals. xxxx has a large pool of resources and the required business and technical expertise to develop websites of any complexity. We provide complete front-end and back-end development based on the latest technologies and industry trends.


Marketing executive with 25+ years in the enterprise software market (B2B), 15+ years at the executive level. Expert at building marketing teams, processes and technical infrastructure that drive rapid company growth. Experience with due diligence processes, board reporting, and requirements for successful fundraising, IPOs and acquisitions. Demand generation expert across multiple channels including digital marketing (SEM/SEO, remarketing, account-based marketing/ABM, website A/B testing, content nurture streams, email marketing, syndication, social media) and traditional marketing (tradeshows, analyst relations, media relations, field events, users’ conferences, customer upsell campaigns). Data-driven marketer with deep understanding of key metrics including qualified lead attribution, conversion rates, cost-per-lead (CPL), customer acquisition cost (CAC), churn, net promoter score (NPS). Subject matter expert in positioning and messaging, branding, product marketing and content development. Broad technology background includes several years of work experience in each of the following areas: marketing, sales, services, consulting and engineering. Experience targeting international markets; lived and worked internationally for several years (Singapore; USA); authorized to work in Canada and the European Union (EU). Completed credentials include MBA, Professional Engineering license, Bachelor of Applied Science, Certified Management Consultant (CMC) designation. Years of experience with marketing technology spanning vendors such as WordPress, Marketo, Pardot, SalesForce.com, Google Analytics / AdWords, Bing Ads, Wistia, Vimeo, YouTube, Uberflip, PathFactory, ON24, GotoWebinar, Drift, LinkedIn, Madison Logic, Unbounce, Mailchimp, Benchmark, SurveyMonkey, Loopio, SalesLoft, Wrike, Camtasia, Software Advice, G2 Crowd, TrustRadius, Capterra, Technology Advice, SelectHub, Visual Website Optimizer.

Last University
Ivey Business School at Western University
Lives in Toronto, Ontario, Canada.

Other people working at Zymphonies:

Marlowe TannerAdministrative Support I
Alfred TsangEmployee Engagement Strategist
Tim Wolters**********@achievers.com
Shanan WalshSenior Manager, Supply Chain
Tony SimpsonDirector of Demand Generation
Ruth ChapmanMarketing Manager
Sheila YueGlobal Sales Compensation Analyst
Allison N. BarrettDirector, Field Marketing and Events
Amanda FeldmanSenior Customer Marketing Manager
Justin RutherfordEnterprise Account Executive
Ross Merrett**********@achievers.com
Tina Green**********@achievers.com
Joshua Danson**********@achievers.com
Jeffrey Yee**********@achievers.com
Kellie WongSenior Content Manager, SMB
Brendan YorkeDirector of Teacher Recruitment and Selection
Denise Willett**********@achievers.com
Brogan TaylorHead of North American Enterprise Sales
Aris ZakinthinosChief Technology Officer
Amit KauraDirector, Engineering
Matthew TremmagliaVice President of Customer Success
Peter Daly**********@achievers.com
Maranda WilsonMarketing Content Manager
Taimoor TariqOperationalizing Exceptional Experiences
Egan Cheung**********@achievers.com
Brogan TaylorHead of North American Enterprise Sales

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