Creative Director
USA TODAY delivers current local and national news, sports, entertainment, finance, technology, and more through award-winning journalism, photos, videos and VR.
Elizabeth Shell is the Creative Director for Audience at USA TODAY, where she focuses on building an industry-leading and powerful landscape of off-platform visuals, visual-based storytelling and new initiatives. Previously she was deputy managing editor for storytelling with a focus on social media after serving as the senior audience and social visuals manager at USA TODAY. The intersection of design and journalism has been at the core of what drives Elizabeth: she’s been a data reporter, interactives editor, designer and reporter. She’s shot, coded, photographed and produced video, photo, and interactive at the PBS NewsHour and CGTN America. Elizabeth has a master’s degree in multimedia from the Walter Cronkite School of Journalism at Arizona State University and occasionally teaches Alberto Cairo’s data visualization and visual communication class in the grad program at the University of North Carolina. When not working, she’s likely birding and hiking with her husband Justin and dog Shiloh.
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