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Chief Executive Officer MIDDLE EAST AFRICA

TLC Marketing is a global award winning promotions agency. Specialising in reward campaigns, loyalty schemes and incentivising consumer behaviour.

A Master of Strategy, Marketing, Business Growth & Development, offers 10 years’ experience on Senior Management and Executive level and entrepreneurial flair for commercial business. Dedicated to shareholder value model by incorporating people, processes and technology to consistently achieve top honours for generating revenue that exceeds margins, year-on-year. Extensive experience in the Telecommunication sector; Retail and Enterprise business strategic channel sales. Currently leading in the sales promotion industry for rewards and loyalty [strategy conceptualization, implementation and fulfilment] specializing in Retail, FMCG, Telecommunications, Banking and Insurance; utilizing a unique mix of experience in solution sales, marketing services, business development and optimization. Furthermore knowledgeable in a variety of challenging functions with demonstrable ability to streamline business outcomes at Group level: design, execution and control of strategies, systems and policies | stakeholder relations | organisational transformation | business growth & development | general management | global market intelligence | consumer research management | value driven negotiations | financial modelling and profitability | management consulting | staff management, optimization, guidance, mentoring and skills development [direct reports; sales and business development managers, telesales leader, marketing manager and research]. Strong business acumen with effective interpersonal relations, negotiation and communication talent, and the ability to develop strategic alliances on all levels of organisation, adding remarkable value to the company. Equally maintains a track record of driving results, meeting objectives and providing viable solutions to intricate challenges.