Kathy ('Nee Cook') Harvey Email Address

Digital Marketing Director

Toys & Games

As a proven digital leader, I enjoy leading revenue growth through digital touchpoints and creating the best experience for our users. I get a huge kick out of fostering an environment for my brilliant team of digital gurus to succeed. For over 20 years I've led digital in B2B organizations including large corporates (Reed Business Information, Orange, Yell) and have had a lot of fun leading digital for challenger start-up SaaS brands. When I'm not at work I enjoy time with my beagle Humphrey. Originally from Cheshire in the UK I now live in London but in-between spent some time in Austin,Tx. PSPO1 (Professional Scrum Product Owner) Certified, MSc in Computing Interaction Design (Distinction), passionate about understanding real customer journeys and building customer engagement. Specialties: Marketing Leadership ● Digital Marketing ● Growth Marketing ● Performance Marketing ● Digital Strategy ● Revenue Marketing ● Inbound Marketing ● Website management ● Marketing Communications ● MSc Computing Interaction Design ● Content Marketing ● User Experience (UX) ● Customer Experience ● Usability ● User Centred Design ● User testing facilitation ● Project Management and planning ● Business case development ● People and team management and development ● Product Owner or User Experience expert in scrum teams ● Blogging, writing ● Customer Engagement ● Customer Journeys ● Customer Insight ● Journey Analytics ● PPC advertising including Paid Social, Search and Display ● SEO ● Search Engine Marketing