Beth Larson Email Address

Customer-focused Financial Services Marketing Leader

Thrivent is a financial service organization that offers financial advices and services, investments, insurance, banking and generosity programs.

Innovative and creative senior marketing leader recognized for developing and implementing strategic business and marketing initiatives to enhance brand value and achieve sustainable and profitable growth.Catalyst and champion of organizational advancement through adoption of transformational technology and marketing capabilities, including CRM, marketing automation, digital marketing and social media. Data-driven decision maker who leads the development of customer-centric marketing strategies/tactics to drive customer acquisition, cross-sell opportunities and retention. Extensive brand and marketing experience gained through work in the advertising and financial services industries. Proud to have developed a high-performing, fast-paced marketing and technology team that works hard, gets results and most important, has fun making a difference.