Scott Reid Email Address

Account Executive

The Mars Agency is a full-service, global marketing agency, specializing in shopper and consumer promotion. It operates independently in 10 offices in North America and Europe. For nearly 46 years, the agency has been consistently recognized for its ability to drive brand growth across channels and commerce platforms. It has both an impressive and growing client base which includes Campbell's, Pepperidge Farm, Lowe's, Hallmark, Conagra, Henkel and Pfizer.

I can't draw at all. For some, that could be seen as a problem. But to me, creativity does not lie merely in the ability to represent fruit realistically. It's about understanding human behaviour and connecting with people authentically and emotionally. It's about believing in something, and presenting that belief for all to see. It's about persuading others to choose you over someone else. It's about telling, and perhaps more importantly, inspiring, great stories. Luckily, I've been able to do apply my creativity for many different brands in many different arenas over the last 18 years, by being a good storyteller. And I've been fortunate enough to be recognized by reputable outlets like Applied Arts, the Canadian Marketing Association, Coupe magazine, among others, for creative excellence, for which I'm appreciative. Just don't ask me to draw anything. Skills: Advertising, Branding, Graphic design, Web site design, Marketing strategy, Direct mail, Environmental design, shopper marketing, retail advertising, retail design, social media strategy