Wendy Arnott Email Address

Vice President Social Media

TD Bank, America's Most Convenient Bank is one of the 10 largest banks in the U.S., with approximately 26,000 employees and deep roots in the community dating back more than 150 years. The Bank offers a broad array of retail, small business and commercial banking products and services to more than 8 million customers through its extensive network of approximately 1,300 convenient locations throughout the Northeast, Mid-Atlantic, Metro D.C., the Carolinas and Florida.

Throughout my career I’ve held increasingly senior roles in marketing, social media, communications and consulting and have learned a lot about making connections with customers and employees. I loved the challenge of applying that learning to building Social at TD. My new role is focused on improving the customer experience through a focus on the future - understanding emerging consumer trends and driving innovation in our customer journeys. As an innovative marketer and social media leader, TD is an exciting place to work – especially with 90,000 employees connecting and collaborating via our leading-edge enterprise social media platform. Externally, we’re harnessing the capabilities of social and digital to launch programs that create legendary experiences for our customers, whether it’s daily 18 hour service via Twitter, real-time access to financial advice or rich content that sparks engagement. You can frequently find me sharing my experiences and learning about those of others as a speaker at conferences around North America including IBM Connect, Blogwell, CMA and American Banker. All opinions expressed here are my own