Scott Stoughton Email Address

CMO, Senior Vice President Marketing

TBC Corporation - Tire industry leader in private brand tires and retail tire sales

- Driven and experienced marketing executive providing solid leadership and revenue growth in dynamic, fast paced, competitive business environments; fully capable of leading a full array of enterprise marketing responsibilities, as well as general business operations, building foundations enabling the company to scale for growth. - Skilled in the successful application of innovative marketing strategies that enable sustained growth, expand revenue, elevate brand awareness, and improve customer acquisition. - Accomplished strategist with a history of leading initiatives across digital, social, web, and traditional media. Skills: - Marketing Leadership - Strategic Planning/Execution - Corporate Communications - Digital Marketing - Revenue Growth - Content Development - Product Positioning & Branding - Social Media Marketing - Digital Campaigns - Demand Generation - Public Relations - Agency Relations Career Achievements: - TBC Corporation - Directs marketing for retail brands that include Midas Corporation, NTB, Tire Kingdom, Big O Tire, and Tire America, as well as the NTW wholesale brand, with $100M in budget responsibility. - Managed marketing development and launch of the Tire America Direct to Consumer website. - Pep Boys Automotive - Improved brand strength and increased customer traffic to over 700 locations throughout the United States and Puerto Rico. - Administered a $46M marketing budget. Contact Info: stoughtons1@netzero.net