Adrienne Donovan Email Address

Vice President, Global People and Culture

Tapad Inc. is a marketing technology firm renowned for its breakthrough, unified, cross-device solutions. With 91.2% data accuracy confirmed by Nielsen, the company offers the largest in-market opportunity for marketers to address the ever-evolving reality of media consumption on smartphones, tablets, home computers and smart TVs. Deployed by agency trading desks, publishers, marketing technology companies and numerous Fortune 500 brands, Tapad provides an accurate, unified approach to connecting with consumers across screens. Backed by major venture firms, Tapad is based in New York and has offices in Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, Miami, Minneapolis, San Francisco, Frankfurt, London and Toronto.

I am a passionate HR Leader that brings deep experience spearheading innovative and disruptive people strategies, programs, and processes with a focus on taking culture, performance, and employee engagement to the highest levels. Throughout my career, I have led organizations through periods of high growth and change while building and evolving collaborative, dynamic, and inclusive cultures. I believe deeply in having a growth mindset and building strong relationships with business leaders and team members at all levels across the organization. Trust, transparency, and open communication are at the core of my leadership values and what I believe builds the foundation for high performing, highly engaged teams. I thrive in environments with ambiguity and whitespace. I like to build and innovate. I like to challenge the status quo and use cutting-edge HR technology to make data-driven decisions to enable organizations to achieve positive business results. Outside of work, I am a mom of two young children that keep me on my toes, a wife, and forever student of life. In my free time I enjoy cooking, fitness, documentary films, art and travel.