Vice President, Head of Marketing
Sweetgreen is re-defining the concept of fresh-casual cuisine. With a menu of clean, sustainable food including creative salads and tart frozen yogurt with unique and seasonal toppings, Sweetgreen makes choosing to eat healthy and delicious food, simple. Founded in 2007 by Georgetown University seniors Nicolas Jammet, Jonathan Neman and Nathaniel Ru, Sweetgreen has grown from a single location to 12 locations in the Washington, DC-metro and Philadelphia areas.
Marketing executive with experience leading large, diverse teams in functional areas of CRM/Database Marketing, Digital Marketing/Advertising, Loyalty Programs, Events and Promotions, Product Innovation and Management, Consumer Insights, Public and Community Relations, and Creative Production. Demonstrated ability to grow operating income for $500+ million operations and iconic brands in the face of challenging market conditions through creative, learning-based solutions. Specialties: * CRM/Database Marketing * Financial Analysis and Management * Situational Leadership * Collaborative Partnerships * Promotion Design and Loyalty Programs * Market Intelligence and Customer Research * Productivity: Google Workspace, Monday, Trello, Jira/Confluence, Smartsheet, Excel, Visio, Project, Think-cell, Figma * Business Intelligence and Performance Management: Snowflake, GA, Mixpanel, COGNOS, Salesforce, MicroStrategy, Tableau * Digital Languages and Marketing Platforms: HTML/CSS, SQL, Braze, Cheetah Digital, AppsFlyer, WordPress, SessionM
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