Vice President, Engineering and Product Mgmt, Commercial Business Unit
Springs Window Fashions, the Best Experience Company, supplies leading retailers and distributors with a complete line of blinds, shades, specialty treatments and window hardware. Bali and Graber are brands of Springs Window Fashions. Based in Middleton, Wisconsin, the company has multiple facilities in the United States and Mexico and employs approximately 7,000 associates.
Marketing professional with experience in several product categories: consumer durables, HVAC, indoor air quality, industrial, telecom and defense. Broad range of involvement in the full spectrum of marketing: strategic planning, business development, mergers and acquisitions, new product development, product management, channel marketing. Home automation product and partnership development in motorized window treatments, HVAC, indoor air quality. Unique combination of engineering / technical foundation plus marketing experience brings a logical, data-driven approach to all marketing disciplines. I lead by example with a positive, high energy style that is results-oriented. I am a firm believer in a team-based collaborative approach to projects and work in general. Specialties: B2B and B2C marketing, strategic planning, business development, new product development, technology roadmaps, green, sustainability