Sarah Beldo Email Address

Head of Content Marketing and Communications

Sift Science has built the world s most advanced fraud detection system. Using large-scale machine learning technology to predict fraudulent behavior with unparalleled accuracy, Sift Science leverages a global network of fraud data. Catch the fraud that is unique to your business and train your customized model to stop fraudsters in real time.

Experienced content strategist and team builder who loves all aspects storytelling – from capturing the seed of an idea to creating a channel strategy to tracking campaign performance. I approach content marketing and communications as both an art and a science. I start with strategy – what are our goals? who is our audience? Then, I dive into exploring which stories will resonate, inspire, educate, and convince. Then, I map that strategy with the right tactics and programs that will achieve measurable results. Some of my favorite activities: * Building, managing, and coaching teams * Working cross-functionally to develop integrated marketing campaigns * Creating compelling stories from data Also well-versed in: * Inbound marketing / SEO * Social media marketing * Email marketing * Brand development and messaging * Digital marketing / demand generation * UX content design