Fred Guard Email Address

Vice President Lead Solution Architect

Retail Solutions Inc. (RSi) turns retailer data into opportunity - in the store, on the shelf and with shoppers worldwide. Designed to automate the path to purchase and drive value across the supply chain, RSi's proprietary algorithms, business processes and suite of intelligent, cloud-based applications help the world's leading consumer goods manufacturers listen and respond quickly to consumer demand - ensuring the right product is in the right store, at the right time. Each day, the RSi platform processes billions of records from over 150 major retailers in more than 150,000 locations around the world and turns this data into actionable insights for immediate decision making. In 2014, RSi also launched ansa, a turnkey solution for CPG Shopper Marketers to target, optimize and attribute their digital campaign. This service can be added inside any campaign through one of ansa's integrated ad partners. From solving out-of-stocks and identifying inaccuracies in the supply chain, to optimizing digital marketing efforts, RSi maximizes product availability, uncovers new business opportunities and drives sales. More than 500 global CPG companies including such household names as Colgate-Palmolive, Nestle and Procter & Gamble trust the RSi platform.

I drive growth for global consumer and retail brands by leveraging a combination of data,…