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Alex Maier Email Address


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Job Title

Senior Product Marketing Manager OnX Backcountry

Perry Ellis International

Perry Ellis International


Having a proven track record for leading teams effectively from inception to delivery of creative marketing initiatives, value building content and design, and measuring reach, value, and ROI of tactics, makes me a serious asset to consider. Marketing is not simply a collection of pretty photos and clever tag lines. It is the strategically targeted use, of multi-faceted and intertwined technologies and traditional mediums to build value and passion in a brand. All of this can only be accomplished if you fully understand the consumer, your products, and what your brands value proposition is. In everything I do, passion is what drives me. - Develop strategic marketing plans for retail (consumer) and b2b. - Social media marketing (push and pull strategies) - Development, design and production of communication collateral - Cross divisional marketing and sales support - Analysis of ROI on marketing and sales efforts - Strong understanding of business development Areas of Expertise: project management, brand strategy and management, competitive analysis, trade show planning and logistics, public relations and customer service. Specialties: Marketing Strategy, Sales (BTB & BTC), Process Improvement, Brand Strategy, Media Buying, Photography, Social Media, Marketing Plans, Data Management, Adobe Creative Suite, Trade Show Representation.

Lives in Portland, Oregon, United States.

Other people working at Perry Ellis International:

Lupe BenitezSenior Vice President of Design, Golf Brands Men's and Women's
L. KauffmanSenior Vice President, Chief Marketing Officer
Jennifer Stone WilliamsVice President Retail Services
Derek CarrollPresident and Founder
Jose NinoVice President of E-Commerce and Digital Marketing
Gerardo BamonteFabric Development and Sourcing Manager
Gretchen BeharRetail Marketing Manager
Bryan FeldenkraisOwner, Manager
Susan PinoCategory Analyst
Raymond ConesaDirector of Ecommerce Technology and Ope
Antoinette MendozaSenior Digital Marketing Manager Paid Media
Norma MartinezSourcing Manager

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