Senior Director WW Online Marketing
Parallels provides desktop and application virtualization across desktops and mobile devices along with technology management solutions.
Digital marketing practitioner combines Master’s degree in E-Commerce with over 12 years’ experience in planning and executing global web strategies across Consumer, SMB and Enterprise segments. Proven ability to support multiple business units and engage with senior leadership in matrix organizations. Proficient in designing seamless customer engagement programs, marketing automation, eCommerce platforms, loyalty programs, web analytics, MVT and A/B testing. Adept at planning and executing integrated campaigns to hit new customer acquisition and revenue targets