Michelle ('Yuan Yuan') Zhang Email Address

Combining Analytics and Creativity to Help LinkedIn Better Serve Our Members

Oliver Wyman is a leading global management consulting firm that combines deep industry knowledge and expertise, with close partnerships and relationships.

I'm passionate about the intersection of technology, psychology, and communication. Technology is disrupting all aspects of our lives. I believe that positive change needs to be rooted in a rigorous understanding of human minds and behavior, and amplified through thoughtful marketing and education efforts.Currently working in Consumer Marketing Biz Ops at LinkedIn. I combine the powers of quantitative data-driven analysis and qualitative creative thinking to drive business decisions that help LinkedIn create more value for our members.---Previous experience includes:- 2 years in Singapore and Beijing launching LinkedIn Marketing Solutions in China- 1.5 years in San Francisco launching strategic initiatives for LinkedIn's Sales organization- 3 years of management consulting with Oliver Wyman - 3 Olympic Games with Visa, Inc's global sponsorship marketing in 2010, 2012, and 2014- International expansion with Groupon in China in 2011- Microfinance marketing in Uganda with the Foundation for Sustainable Development in 2010Born in China, raised in Canada, studied in America. Worked in China, Singapore, Uganda, Russia, UK, Canada, and multiple cities in America.Fluent in English, Mandarin, Cantonese, and proficient in French.