Melissa Hobley Email Address

Global Chief Marketing Officer

OKCupid is an internet company that founded in 2003.

15+ years experience with both global brands as well as startups. Ability to do high-level strategy and innovation...but also 'do the doing.' Successful track record of growth across multiple categories. Guest lecturer on marketing at General Assembly; featured as an expert on the bridge of insights & behavioral economics to brand and marketing planning. Honored on American Marketing Association's '40 Under 40' Report.Specialties:-Insights-driven strategic marketing, employing discoveries in behavioral economics into planning for competitive advantage-Brand vision, story, and planning -Customer Acquisition Strategy-Retail experience and shopper marketing, including promotions-Digital marketing strategy and execution, including social media marketing-Customer segmentation -Content Marketing-Advertising, media planning -Public Relations -Events-Influencer and Celebrity partnerships -Good Snacks