Liz Carlston Email Address
@octanner.com
Product Marketing Director
O.C. Tanner develops employee recognition strategies and rewards programs that help companies appreciate people who do great work.
Trusted Advisor - MBA with 10+ years years cross-industry (B2B tech, consumer packaged good and publishing) experience in public relations, product marketing and business strategySeasoned Marketer - Interprets competitive data, website analytics, analyst research, sales figures and customer feedback to build measurable traditional and digital campaignsPR Performer - Landed feature coverage on The New York Times, CNN, Associated Press, The Daily Beast, The Wall Street Journal, Washington Post, The Oprah Winfrey Show, 20/20, Fox News, Good Morning America, Reuters, LA Times, People, Forbes and Redbook Magazine. Blogger for The Huffington PostSpecialties: Product Marketing, PR, Launch Strategy, Go to Market Plans, Channel Sales, Product Development, Branding, SEO, Lead Generation, Copy Writing, Microsoft Office (Excel, Word, Powerpoint), Mintel, ACNielsen, Retail Link, Wordpress, Jira, Basecamp, Salesforce, Marketo
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