Product Marketing, Health
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Healthcare marketing professional with proven team leadership in early-stage startups, growth companies, and Fortune 100 organizations. Expert in commercialization, driving growth, and building impactful brands. Deep experience leading marketing programs and teams focused on both consumer and provider audiences. 15 years of experience in marketing, sales, business development, and engineering, including detailed projects throughout Europe, the United States and Asia. Committed to teamwork, employee development, clear communication, and relentlessly creating value in healthcare. Professional Experiences Include: • Marketing: HCP & Patient Promotion, US & global product launch leadership, go-to-market strategy, brand development, rebranding/positioning, market research, PR, and new product development. • Strategy and Business Development: M&A due diligence, licensing deal support, partnership cultivation, long-range business planning • Field Sales & Partnerships: Hospital based selling, operating room support and partnership cultivation with hospital administrators and medical educators • Engineering: Early stage R&D, concept testing, prototyping, small scale manufacturing, reliability testing and cross-functional project leadership Competencies: Team Leadership / Employee Development / Strategy / Digital and Performance Marketing / Branding / Advertising / Product Management / Launch Leadership / Commercial Strategy / Corporate Development / Market Research / Competitive Analysis / Business Development / Field Sales / Brand Management / Demand Generation / Sales Optimization / Public Relations
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