Martin Atkins Email Address

Head of Business Services

Menzies LLP is one of the UK's largest regional firms of accountants and advisers to privately owned businesses. It operates from seven offices in London and the South East and its services include accounting, audit, corporate tax, corporate finance, private client, outsourcing and payroll. www.menzies.co.uk. Menzies LLP is a member of HLB International. Formed in 1969, HLB International is a world-wide network of independent professional accounting firms and business advisers.

I am a Chartered Accountant, Licenced Insolvency Practitioner and member of the Chartered Insitute of Taxation. Prior to the creation of 22 Squared Advisory in July 2021, I was in private practice for 30 years, 21 of those as a partner. I now provide advisory services to SME businesses and their owners where I help clients to increase profits, reduce risk, drive business value and achieve aspirations, both personal & corporate. Specific areas of expertiese are: •Strategic planning •Profit improvement •Succession & exit planning •Business coaching and mentoring •Corporate & individual wellbeing •Business sustainability •Diversity & inclusion •Environmental impact I engender long term thinking whilst building in shorter term goals to ensure progress is monitored against key milestones, and kept on target. I recently took up the ICAEW designation as a Business and Finance Professional in recognition of my work across the breadth of advisory, accounting and taxation services. “Martin is a solutions focused, action orientated adviser who has consistently challenged the status quo within my business. His wealth of knowledge & thought leadership has been invaluable as I have taken my business from start-up to one with turnover in excess of £10M” – Leslie Ironman – co-founder, Capital Seafoods Limited Specialties: Advisory; Business Services; Diversity & Inclusion; Sustainability;Insolvency; Business Recovery;