Senior Vice President Director Digital Strategy
MEC is one of the world's leading media agency networks. Our 5,000 highly talented and motivated people work with category leading advertisers in 90 countries and we are a founding partner of GroupM.
I have spent my career in ecommerce, digital marketing and creative management. I have helped build businesses in these sectors (Mediacom was the #2 rated Agency by OMMA in 2006 and GSI Commerce/TrueAction was listed a top 15 Agency by AdAge and sold to eBay for $1B. In addition, I functioned as digital department head for Omnicom Media Group's newest media brand, Pathway. I am currently Managing Partner, Emerging Media and Innovation heading up digital for Team AT&T at MEC. Specialties: Performance Marketing, customer acquisition, creative production, business process outsourcing, data driven planning, programmatic, big data, ad tech, strategic planning, digital marketing, website development, eCommerce management, digital analytics, cross-channel media, new business development, digital marketing strategy, agency partners, digital media planning, integrated digital, digital channels.
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