Director of Sales and Business Development ⇨ Strategic Planning
Lifetime Brands is a leading global provider of kitchenware, tableware and other products used in the home. The Company markets its products under well-known kitchenware brands, including Farberware, KitchenAid, Sabatier, Amco Houseworks, Chicago Metallic, Copco, Fred & Friends, Kitchen Craft, Kamenstein, Kizmos, La Cafetire, Misto, Mossy Oak, Reo, Savora, Swing-A-Way and Vasconia| respected tableware and giftware brands, including Mikasa, Pfaltzgraff, Creative Tops, Empire Silver, Gorham, International Silver, Kirk Stieff, Towle Silversmiths, Tuttle, Wallace, Wilton Armetale, V&A and Royal Botanic Gardens Kew| and valued home solutions brands, including Bombay, BUILT NY, Debbie Meyer and Design for Living. The Company also provides exclusive private label products to leading retailers worldwide.
My name is Heather Schall and I am senior-level thought leader in the marketing arena. I have extensive experience leading creative teams and driving branded marketing collateral both in print and online. Whereas typical marketing professionals might focus solely on copy, I specialize in manipulating visual merchandising efforts to strategically align with what encourages people to purchase the item in question. I remain abreast of current market trends to tweak displays, materials, and approaches to make sure this happens at all times. Not only have I nurtured high budgets, but I am also known as the go-to person for recruiting, training, and mentoring high-impact lineups. I have a keen eye for what is needed to achieve marketable success using collaboration and inspiration.