Joe Disharoon Email Address

Chief Technology Officer

Kobie Marketing is a global leader in loyalty marketing and an industry pioneer, delivering end-to-end strategy, technology and program management solutions. For over 25 years, Kobie has provided innovative loyalty experiences to the world's most successful brands, helping clients receive incremental revenue, product and household penetration, and brand advocacy. The company drives results and ROI through Kobie Alchemy , a best-in-class loyalty marketing technology platform.

Delivering outstanding business growth through architecture and implementing innovative technology solutions is my passion. Driving technology transformation and efficiencies by clearly communicating strategy and vision across an organization is my specialty. Leveraging a strong leadership background with a record of success in guiding large business units to produce double-digit growth for more than 12 consecutive years, I am recognized for consistently delivering profitable outcomes. A business partner and technology solution deployment expert to 50+ Fortune 500 brands, I understand not only the commercial impact of technology, but also the importance of cultivating technical leaders/executives, while building cultures of ownership, alignment and collaboration. Noted for: PORTFOLIO GROWTH Catapulted portfolio size from $25M annually to $85M+ at Epsilon, then enabled the loyalty portfolio growth from $85M to $125M+ in annual revenue through platform productizing. LEADERSHIP AND BUDGET MANAGEMENT Managed eight direct reports, including high-performing VPs and 280 indirect reports across four offices with $36M budget. TECHNOLOGY TRANSFORMATIONS Implemented a division-wide technology and process improvement plan, including staff realignment, while rebuilding technology roadmap at Kobie Marketing. MARQUEE CLIENT DEPLOYMENTS Deployed for 50+ clients, most being Fortune 1000 companies, including First National Bank of Omaha, Best Buy, Visa, Wells Fargo, Citi, Capital One, Dunkin' Donuts, Sports Authority, Hilton, Walgreens, Sears Holding, Canadian Tire, Alliance Data Retail, and American Express. COST REDUCTION Reduced average cost to deploy by 40% year-over-year for three years, with an average annual investment less than 3% of revenue. THOUGHT LEADERSHIP Published articles, including "Marketing at Warp Speed," Colloquy Magazine, September 2012 and gave speeches, such as "A Happy Marriage - When Strategy Meets Technology," at the Loyalty Expo, March 2014