Shannon Wilson Email Address
@iuhealth.org
Executive Director, System Marketing
Named among the Best Hospitals in America by US News World Report for 20 consecutive years, Indiana University Health is Indiana's most comprehensive healthcare system.
19 years of marketing, management and sales experience with a proven performance record within the healthcare, pharmaceutical and performance apparel industries. Demonstrate strong leadership in working collaboratively with multiple stakeholders to deliver innovative marketing and sales initiatives that exceed customer objectives and deliver business results. Exhibit disciplined focus and alignment with strategic plans by successfully translating customer insights into the effective multi-channel and direct response marketing and sales campaigns that consistently produce desired outcomes. Lead market research efforts to inform on product, strategy and campaign development and how to clearly communicate, drive preference and position the value of a product or brand to target customers. Successfully manage and influence internal and external stakeholders around delivering on business, customer and people priorities in alignment with the company’s strategic vision.
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