Richard Dearden Email Address

Head of EBusiness Accounts and Engagement Associate

Irwin Mitchell LLP is a law firm which offers An open & honest approach to law, clear & straightforward advice, total commitment to the clients.

I am an experienced manager of online communications having worked in a marketing and communications environment for over 15 years. For the majority of this time I have focused on online communication and commerce. During this time I have developed a wide range of skills required to define, deliver, promote and generally make a success of selling products and services online: • Senior level engagement. • Strategy clarification and definition. • Account programme management. • Specification, delivery and management of web sites, intranet sites and extranet services. • Creation and execution of online promotional strategies. • Delivering clearly though through user experience specifications. • Management of a brand online. • Content management processes and governance. • Management of user testing programmes. • Analysis of analytics and management information. • Management of people, resources, suppliers and stakeholders. Specialties: Strategy definition, project management, resource management, online promotion, user experience, supplier selection, budget management.