Commercial Director
Immediate Media Co. is a publishing company which located in London.
Senior general and commercial manager with extensive leadership experience in print, digital and mobile media. Focused on strategy and creating the right framework and environment to allow teams to deliver outstanding results.Have delivered record advertising revenues, successfully turned around under performing brands and companies, created high-performing teams that beat the market and launched new magazine, websites and apps during my career.Cut my publishing teeth in print advertising; rapidly progressing to a cross media publisher and in recent years have focused on commercial product development as an enabler for rapid revenue growth. Extensive experience of the specialist B2C media sector and of working in different ownership environments; most recently private equity - high growth, energy and entrepreneurialism.Career highlights include being nominated for the inaugural PPA Interactive Magazine of the Year for CVG.com and leading Magicalia to becoming AOP Independent Publisher of the Year in 2010 and 2011.Specialties: B2C digital publishing and product development - advertising, editorial, social media and SEO; B2C magazine publishing - advertising sales, newsstand, subscriptions, editorial and marketing; Digital advertising sales; Print advertising sales; Rapid growth digital commercial strategy and execution; New product launches; Business turnarounds; Cultural and change management; Commercial product development; Private equity; International licensing; eCommerce
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