Cowdell Phil Email Address

Head of Communications, Branding and Marketing

GroupM, the leading global media investment management operation, serves as the parent company to WPP media agencies Maxus, MEC, MediaCom & Mindshare. The focus of GroupM is the intelligent application of physical and intellectual scale benefiting trading, innovation and new communication services.

I'm a marketing communications specialist whose curiosity, analytical mind and real world experience enables me to help clients and colleagues appraise risks and opportunities, and re-engineer how they operate in order to minimize risk and maximize growth in our increasingly complex, volatile world. I'm a great believer in De Bono's assertion...'If you can't do it the way you've always done it...how would you do it?" Always looking for the next problem to solve and solution to find. Specialties: Brand Strategy, Communications Planning, Business Evolution, Innovation; Organizational restructuring; Evolving/re-engineering operational practices; Providing counsel and thought-leadership.