Tommy Foo Email Address

Senior Director, Strategic Partnerships and Demand Operations

Grab, formerly GrabTaxi, is a technology company that offers wide range of ride-hailing and logistics services through its app in Southeast Asia, specifically in Malaysia, Singapore, Thailand, Vietnam, Indonesia and the Philippines.

Data-driven marketing leader, navigating both B2B and B2C landscapes across the Asia Pacific, consistently driving business acceleration and scaling growth through integrated, innovative digital marketing strategies. Proficiencies extend across a broad scope of competencies, including International Marketing, Cross Functional Team Leadership, Digital Marketing, Marketing Operations, CRM, Branding, Campaign Management, PR, and Strategic Partnerships and Go-To-Market Alliances. Orchestrating lifecycle marketing through automation and successful implementation of Salesforce, Marketing Cloud, Service Cloud, Sales Cloud, and Partner Cloud, a testament to a robust technical and domain background. Demonstrating expertise in optimizing marketing processes through tools like Eloqua, Google 360, Adobe Experience Manager, DMPs, CDPs, and various other AdTech or MarTech tools. Successful track record in building and leading high-performing teams, managing regional vendors, aligning internal stakeholders, and guiding senior leaders towards shared commercial objectives. In addition to fostering thought leadership, contributed extensively in speaking engagements and as an adjunct professor for the MBA B2B Marketing Module at Nanyang Technological University. Speaking Engagements: 2021 NTU Associate Prof: Evolving B2B Marketing 2019 NTU Guest Lecturer: Digital Transformation March 2016 Oracle Modern Customer Experience: Foundations of a Modern Marketer #moderncx 2016 Master Reign Enrichment Specialities: Marketing Operations | Campaign Management | International Marketing |Strategic Internet Marketing | B2B Marketing Strategy | Market Segmentation | Brand Management | Marketing Communications Strategies | Search Engine Optimisation (SEO) | Paid Search Advertising | Agency Management | Keynote Presentations | Events Management | Strategic Partnerships | Go-To-Market (GTM) Alliances | Demand Generation | CRM | PR | Marketing Automation Implementation and Governance | Salesforce Ecosystems | Eloqua | Google 360 | Adobe Experience Manager | DMPs | CDPs | Vendor Management | Stakeholder Alignment | Commercial Strategy Development Contact Mobile:+65 9221 9433 Email: mailtommy@gmail.com