Steve Ramirez Email Address
@firstcitizens.com
Senior Vice President, Executive Director Digital Marketing Strategy
First Citizens provides a full range of banking products and services to meet your individual or business financial needs. Learn more about our products and services such as Checking, Savings, Credit Cards, Mortgages, Investments, and more >>
Senior Digital Executive responsible for Digital Marketing, Website Management, UX/Design and Customer Experience. 20+ years of leading teams, digital experience, as a thought-leader for Online, Mobile, and Social Media Marketing. Focused on leading a team of Digital Marketing experts providing prospects and customers with the most relevant, personalized, and timely best-in-class products and services. Over 25 years of Financial Services experience in Operations and Marketing. Executive Leadership | Digital Strategy | Digital Marketing | Content Marketing | Digital Innovation | Revenue Generation | Online Marketing | Digital Sales/Acquisition | Website Management | Customer Retention/Engagement | Service Design | Semantic Search/Onsite Search | Conversion Optimization (Test/Target) | Personalization | Journey Mapping (UX/UI) | Public Site Optimization | B2B/B2C Digital Marketing Leads | Cross-Functional Team Leadership | Small Business Marketing Extensive experience creating and executing a strategic vision to drive revenue, customer acquisition and customer retention for Fortune 500 companies (USAA, Discover, KeyBank, First Citizens Bank).
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