Director, Product Marketing and Senior Creative Director
Descartes Systems Group is a global leader in providing on-demand, software-as-a-service solutions for logistics-intensive businesses.
Global marketing, communications and team leadership in the logistics, pharmaceutical and investment banking industries. Goals include the exploration to unite technology and development with applied visuals. Focus includes in-depth analysis, thought-leadership and marketing of detailed logistics and pharmaceutical compliance-related topics. Highlights include: • Rhodes scholar finalist • Global marketing, organizational leadership and advertising for the ‘Nexium’ purple pill including logo and branding creation, https://www.purplepill.com • Global director of the BARX Barclays investment application http://www.barx.com/ • Animation as featured on international television for The Lending Tree, https://www.lendingtree.com • Lead PHP developer supervising a global team for application development • Module development, skinning and packaging including Joomla, Drupal, DotNetNuke (DNN), SalesForce AppExchange and others • UI global team lead, including development and deployment • BFA / MFA in Design & Communications with additional education in Logistics and Physics • Successful deployment of CRM and SEO-related strategies
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