Senior Vice President, Sales and Digital Media Solutions Group
The industry's most powerful, most accurate personalized digital marketing solution allows you to have meaningful, ongoing conversations with millions of real people.
I've been in direct marketing for over 26 years, with the last 16 of them being focused on digital/interactive channels & techniques. I work with large national & international marketers, advising them on how they can best invest their marketing dollars in order to generate substantial ROI while driving material business growth. Expertise is in leveraging data to impact customer retention, acquisition and reactivation by utilizing display advertising, email, affiliate marketing, social, video and more. Specialties: Direct Marketing, Database Marketing, Direct Mail, Interactive Marketing, Internet Marketing, Internet Advertising, Interactive Advertising, Display Advertising, Lead Generation, Affiliate Marketing, Performance Marketing, Email Marketing, Comparison Shopping, E-Commerce, Relationship Marketing, Staff Management, Strategic Partnerships, Consulting, Major Account Sales, Strategic Planning, M&A Integration, Training, CRM, Customer Relationship Management, Solution Selling, Business Development
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