Milton Hwang Email Address

Vice President, Marketing Operations

Connecture, Inc. provides a Web-based consumer shopping, enrollment and retention platform for health insurance distribution.

- Proven cross-functional executive that aligns service, marketing, sales, and IT processes around the customer - Crafts strategic vision and aligns program rigor to achieve growth objectives - Improves customer experiences with journey mapping, segmentation, analytics, and testing. - Deep experience in innovation roles, particularly with market adjacencies and new technology deployment - Leverages in-depth knowledge and implementation of best-in-class digital technologies to drive business results Areas of Expertise: Strategy - B2B and B2C Demand Generation, Customer Experience Improvement, Lead and Campaign Conversion, Digital Transformation, Account-Based Marketing Operations - Customer Satisfaction and Retention Programs, Analytics and Market Research, Enterprise Content Management, Certified in Six Sigma and Lean Process Technology - CRM Leadership (Salesforce), Marketing Automation and Tech Stack Management (Marketo, Hubspot)