Senior Director, Digital Strategy and Advanced Analytics
Church and Dwight has brought you many products for home goods, personal care, health, and global consumer products all around the world.
I am a passionate change agent with 15 years of experience in Digital Marketing, Advanced Analytics, and eCommerce, having worked with iconic brands such as Urban Outfitters, Trojan Condoms, Arm & Hammer, Neutrogena, and Tylenol. I enjoy driving digital-first transformation by aligning business goals with dynamic customer behaviors. Throughout my career, I’ve pioneered many first to market programs, driving early organizational adoption of eCommerce, Customer Journeys, Personalization, Connected Product development, Social and Content Marketing, and Search Engine Marketing, all well before they were proven industry standard investments. Alongside a love for Marketing, Technology, and emerging trends, managing others is sincerely one of my favorite reasons to come to work each day. I am an authentic and empathetic team leader, and love nothing more than to see my teams succeed by amplifying each of their unique strengths.
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