Senior Vice President Marketing Operations
BofI Federal Bank is a financial services company which provides business banking, consumer banking, commercial and residential mortgage.
Karen Kallet specializes in digital marketing, web and social media, omni channel strategy that integrates channels of both offline and online. Her expertise includes digital marketing, brand marketing, social media, inquiry generation, customer engagement, websites, e-commerce, mobile, CX- Customer Experience, CMS, SMS and content driven websites.Specialize in FinTech and digital marketing. Focused on data analytics and strategy for P2P, B2C, B2B and B2E brand, marketing, market segmentation, digital marketing, social media engagement, lead generation, mobile marketing, e-commerce, sales and marketing.Specialties: Digital Marketing, inquiry generation, retention, remarketing, social media, reputation management, social selling, integrated marketing, websites, blogs, social media, DR TV, infomercials, direct marketing, e-commerce, Mobile Marketing, SEM, PPC, SEO, UI/UX, CX - Customer Experience and Content.
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