Senior Vice President, Marketing
Assurance Agency is one of the largest, privately held insurance brokerages in the Midwest. Business Insurance ranks it among the 100 largest brokers public and private in the United States. The company specializes in providing property and casualty insurance solutions and designing and administering employee benefit programs. Its clients include a wide scope of industry: construction, staffing, senior care and manufacturing, to name just a few. Assurance has been inspiring its trust and confidence with service excellence since the company s founding in 1961. Assurance provides access, and in many cases a preferred broker status, to more than 100 of the toprated insurance carriers in the country.
As Vice President of marketing at Assurance, I have over 18 years of success in driving measurable improvements in the areas of marketing automation, Assurance University seminar and webinar online education programs, enhancing company corporate culture through the elevation of employee events and the planning and execution of business partner and client appreciation platform programs. Passionate in aligning organizational needs and priorities with a focus on recruiting and developing current marketing team talent. Provides leadership and support for the design, development and implementation of all marketing creative. Expertise: -Demand generation/marketing automation strategy design and execution -Building and coaching best-in-class marketing teams -Rebranded Assurance University program by rolling out webinar program and tripling education events -Elevated all internal events to align with corporate culture -Marketing Automation, web-analytics, and CRM -Marketing workflow and integration -Usability and adoption of sales/marketing data and tools Assurance is among the largest and most awarded independent insurance brokerages in the U.S. A “Top 50” broker and repeated “Best Place to Work” winner, Assurance creates value by minimizing risk and maximizing health for 6,000 businesses and individuals across the country. The company is headquartered in Schaumburg, IL with centralized office locations in Chicago, IL and St. Louis, MO. Visit Assurance at www.assuranceagency.com.
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