Janice Cosby Email Address

Chief Marketing Officer

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JANICE COSBY BRIDGESTHE PROFESSIONAL SIDE OF JANICESeptember 2008 – presentAscension Health Michigan and St. John Providence Health SystemChief Marketing OfficerOversees the marketing, communication (internal and external) strategy for SJPHS, the largest provider of inpatient care in Southeast Michigan and one of the largest employers in Metro Detroit. Responsible for promoting comprehensive prevention, primary care and advanced treatment programs with more than 125 medical centers and six hospitals spanning five counties. Also responsible for the promotion of SJPHS’s Center’s of Excellence – Heart and Vascular, Cancer, Neuroscience and Weight Los services. SJPHS hospitals include: St. John Hospital & Medical Center, Providence Hospital, Providence Park Hospital, St. John Macomb-Oakland Hospital, St. John River District and Brighton Hospital.April 2005 – August 2008Mount Clemens Regional Medical CenterMcLaren Health CareVice President, Marketing and CommunicationsWas responsible for developing and managing a centralized marketing strategy for the hospital that was responsive to the operational needs and aligned with the strategic plan. Coordinated all advertising and communications with media and functioned as the media spokesperson. Assisted in the development and updating of business plans. Developed and evaluated new programs and services including joint ventures and other partnerships. Responsible for developing, implementing and continuously refining a revenue-enhancing strategy that included specific plans to increase the number of customers using MCRMC’s facilities and services.November 2003 – March 2005St. Vincent Hospitals and Health ServicesIndianapolis, Indiana