Todd Oliver Email Address

Vice President, Revenue

Welcome to ASCAP - the world leader in performance royalties, advocacy and service for songwriters, composers and music publishers

* Evaluation of trends and emerging issues affecting current key business verticals to arrive at new strategic opportunity * Proactive, continuous modeling, forecast of how SARS-CoV-2 (Covid 19) affects business, as well as ongoing strategic recommendations * Delivers improved revenue, improved customer satisfaction and decreased administrative cost by leveraging deep industry knowledge and license rate modeling * Extensive knowledge of sales operations, sales strategy, marketing, lead-gen, advertising, and recruitment * Expert problem solver through high level DDDM (data driven decision making) * Commission planning and sales support expert * Experienced hiring executive focused on scaling sales teams * Successful oversight and implementation of e-commerce offering (web, mobile and tablet) * Extensive management of inside and outside sales teams across the United States * Proactive facilitator between finance, legal, administration and sales departments Specialties: Improving immediate net profit of sales personnel, commission planning/schedules, analysis of emerging sales verticals, shrinking the sales cycle, marketing automation (Constant Contact, Mail Chimp, Act-on), Salesforce CRM, budgeting, removing bottlenecks, closing high visibility key accounts, recruitment / hiring (outside and inside sales), career development of sales personnel, training, branding and identity, and just getting the job done.