Head of Marketing Mortgages
Aldermore Bank provides high interest savings accounts to personal savers & business banking services & finance solutions to SME businesses.
Experienced, commercially focused marketing and communications leader in financial services sector particularly mortgages and specialist lending. Strategic, creative, pragmatic marketing, propositions and communications expert. Highly effective at leading teams, managing stakeholders, bringing people together, collaborating and understanding the customer journey, colleague experience, brand impact, digital and regulatory landscape to deliver the best outcomes to support strategic and commercial objectives to drive performance, stand out and growth. Used to managing large and small marketing budgets to deliver optimised results. Specialities: leadership; business strategy; marketing; brand; communications; customer behaviour; business to business; proposition development; culture; team leadership; strategic planning; digital marketing; PR; social media marketing; intermediary marketing; customer insight; customer loyalty; innovation; change.
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