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Rebecca ('Becky') Chow Email Address

abcde@acadia-pharm.com

Job Title

Biotechnology Marketing Strategist and Patients and Healthcare Professionals

Company
Acadia Pharmaceuticals

As a leader in developing and commercializing innovative therapies for central nervous system disorders we are committed to improving the lives of patients.

Bio

BIOPHARMACEUTICAL MARKETING STRATEGIST | PATIENTS | HEALTHCARE PROFESSIONALS Insightful strategist with experience shaping brand positioning. Results-focused marketer with proven ability leading cross-functional teams. Creative thinker with established track record transforming marketing strategies into successful communications tactics. Seasoned presenter at delivering training for sales team execution. Adept manager at developing direct reports. Patient journey champion who carries vision across all promotions. Subject matter expert in neurology and oncology product marketing. Areas of expertise include: •Brand Strategy •Consumer/Patient Marketing •Healthcare Professional Marketing •Agency Management •Digital Marketing •Media Planning •Creative Development •Patient Journey •Market Research Insights •Metrics, Analytics, Insights •Team Leadership SELECTED ACCOMPLISHMENTS •2021 DTC Hall of Fame Inductee. •Top 25 DTC Marketer of the Year, Class of 2019. •Nominated for PMO360 Magazine Trailblazer Brand Champion Award (Neurology). •Award-winning disease education and product campaigns. •Led national multi-channel marketing effort with annual budgets ranging from less than $10M to over $50M. •Recommended for PMO360 Magazine Trailblazer Brand Champion of the Year Award (Oncology).

Location
Lives in San Diego.

Other people working at Acadia Pharmaceuticals:

Diane DewittExecutive Assistant to Chief Executive Officer, Chief Financial Officer and General Counsel
Liz CarterVice President, Business Development, Head of Strategic Transactions and Partnering
Rob AcklesVice President, People and Performance
Jim NashSenior Vice President Technology Development and Operations
Cortnie GagnonDirector, HCP Marketing
Bill KellerSpecialist Production Planner
Uli HacksellChief Executive Officer
Adam MorganDirector Data Management
LeInformation Technology Analyst
Bob MischlerSenior Vice President Strategy and Technology Operations
June SansonSenior Director, Patient Advocacy and Industry Relations
Monica JoyntSenior Director, Human Resources Business Partner Lead
Cr***@acadia-pharm.com
Arthur ChungDirector, Commercial Regulatory Affairs
D. Farnham********@acadia-pharm.com
Jennifer TothAssociate Director, Human Resources Business Partner
Kim AlexanderVice President of Information Technology
Uli HacksellChief Executive Officer
Michael ZillChief Administrative Officer and Chief Information Officer
Albert CornejoLeader, Cervical, Biologics and Advanced Material Sciences
Jerry SwartzAssociate Director, Enterprise System and Data Analyst

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