Derek Sciba Email Address

Marketing Leader and Storyteller

World Vision is the world's largest international children's charity, working to bring real hope to millions of children in the world's hardest places. We do it all as a sign of God's unconditional love. Poverty, conflict and disaster leave millions of children living in fear. Fear of hunger, disease, violence and exploitation. Fear that robs them of a childhood. Our local staff work in thousands of communities across the world to free children from fear. They live alongside them, their families and communities to bring about long-term change, give children a voice in the places where decision are made and respond quickly to emergencies. Last year we reached 3.9 million children with our life-changing work. This difference wouldn't be possible without the incredible support of people like you. Sponsor a child today and experience what it means to bring lasting change to a child in one of the world's hardest places.

Passionate marketer and communicator, regardless of the situation. Dreamer, designer of plans, executive leader of teams and also the doer of all the work that just needs to be done. Nonprofit board president whose sense of optimism is balanced by years of real-world experience running organizations in good times and bad. Superpower: everything content related, including videos, documentaries, press releases, white papers, ebooks, speeches and social content. Former reporter still aiming to tell great stories. Accomplishments: •Lead marketing for New Channels and Innovation at $1.2B humanitarian organization World Vision. Segmented marketing and content reaches B2B and B2C audiences. Growing a new channel from an idea to viability and expansion. Supported the acquisition of a dozen significant partners •Member of Innovation Community of Practice, a World Vision working group tasked with developing and advocating for innovation proposals. •Develop new brands, researching audiences and capitalizing on segment opportunities •Press spokesperson who has earns coverage in top world media, including CNN, Huffington Post, New York Times and others, while securing coverage in local US media and specialty publications; skilled manager of crisis communications •Responsible for creating a new marketing and creative division of $100m organization, developing specialized teams for content, digital advertising, data, design, customer service and account management •Doubled annual revenue in a five year period •Grew customer acquisition by 340% •Rebranding an international organization, setting a path for a turnaround - hitting budget targets for the first time in eight years •Created and testing 100+ value propositions •Defined core monthly membership offer for an international organization – leading first successful monthly income stream in 63 years •Launched four new websites and three ecommerce sites •Photographer, videographer, international storyteller - comfortable in both boardrooms and working in the world's toughest environments •Nonprofit board president of $5m organization to help homeless families •Led PR for successful release of US citizen from North Korea •Emmy-nominated TV anchor and reporter with investigative experience in five news markets in the US