Director Marketing Communications
Treasury Wine Estates Americas is one of the worldâs largest wine companies.
Astute executive strategist with expertise in directing marketing communications, public relations, and creative development responsibilities within multimillion-dollar corporations. Creative visionary with proven success in managing public relations initiatives, boosting market share, directing marketing communications from concept to execution, and identifying growth opportunities. Instrumental in developing fresh and innovative multi-channel approaches that build brands and move consumers to action. Adept in performing within dynamically changing business environments requiring focused decision-making. Additional strengths include: Public Relations & Media Relations Advertising/Direct/POS Copy & Creative Strategies Crisis Communications Accomplished Spokesperson Creative Direction & Strategic Planning Integrated Marketing & Social Media Competitive Analysis Multimedia Production Brand Management Innovative Team Leadership Currently leading public relations & hospitality for Hess Collection Winery. Recent consulting clients included Lancaster Estate Winery, Roth Winery of Alexander Valley, Wakefield Wines of Clare Valley Australia, Grateful Palate Imports featuring wines from Australia, SIP (Sustainability in Practice), the certification program of the Central Coast Vineyard Team, Treasury Wine Estates, project assignments for Kendall-Jackson Wine Center, Sonoma-Cutrer, Char Banach, artist contributing writer for Practical Winery & Vineyard magazine. Specialties: Exceptional writer and content provider, competent photographer, skilled strategist and crisis communications specialist
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