Molly Fitzgerald Email Address

Senior Affiliate Marketing Manager

The Iconic is a Sydney-based, Australian online fashion and sports retailer.

I am a results-driven digital marketer specializing in strategy and affiliate marketing. I have a strong communications and account management background that has allowed me to oversee an array of accounts – international and domestic – directing strategic growth and brand development. I believe relationships are key.I am passionate about collaborating with others in order to grow a business; I bring this to the workplace through my energy and drive to cultivate long-term partnerships.Responsibilities and Experience include:- Successfully launching multiple brands amidst competitive landscape; measuring performance against achievement of defined goals.- Establishing benchmarks, goals, and new processes with clients to ensure ROI objectives are met. - Stakeholder on Global Development team: proving assistance and perspective on how to grow brands globally through collaboration across multiple departments and external resources.- Leading multiple internal teams; directing account planning, budgeting, brand development and growth projections.- Analyzing core metrics; adding value to existing approaches and identifying areas for opportunity to increase efficiency and incrementality.