Senior Vice President, Brand Experience
With 24 hospitals around Dallas-Fort Worth, Texas Health Resources provides care in most North Texas communities. Call 1-877-THR-WELL for more information.
Experienced marketing strategist and brand builder with track record of driving results by leveraging data and consumer insights to achieve business and financial objectives. Trusted leader with demonstrated ability to direct and persuade multi-disciplinary teams to deliver effective, collaborative solutions to achieve goals. Deep understanding of brand power and use of brand as an asset to drive consideration, trial and loyalty. Passionate, dedicated manager with ability to engage teams around process improvement and change management.
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