Beth Woerner Email Address

Marketing Director

Starwood Retail Partners is a full-service shopping center asset management organization, owned by Starwood Capital Group. Our company was formed in June of 2012 to acquire, redevelop, lease, manage, market and operate the shopping centers in our portfolio. Our hands-on ownership approach is designed to generate maximum return on our properties. We partner with best-of-class investment firms to finance our properties, advantaged by Starwood Capital Groups exceptional reputation and strong working alliances in the capital markets. Exceptional retailer relationships are a hallmark of Starwood Retail Partners, established by the mutual respect, professionalism, trust and confidence our team members have created in the retail community throughout their careers. We are committed to working with our retailers, putting them into the right properties at the right time and in doing so, developing highly productive retail environments and mutual success.

A senior-level marketing, business development and customer experience executive. - Results-oriented strategist, dedicated leader and creative problem solver. - Track record of successful business development and creation of integrated sales and marketing programs that positively influenced the bottom line. - Expertise in: Market Analytics and Strategic Planning • Branding and Advertising • Public Relations • Digital Marketing and Social Media • Tradeshows and Promotions • Sports, Sponsorship and Event/Experiential Marketing • Team Leadership • Business Development - Entrepreneurial-minded and willing to accept challenges. - Wide range of industry experience including agriculture, turf, dairy, food and beverage, spirits, consumer goods, apparel and accessories, consumer electronics, financial services, insurance, sports, business-to-business, retail, automotive, and travel services. Specialties: Overall leadership of marketing, sales and customer experience functions: strategy and channel planning; creative oversight; forecasting, tracking and measuring programs for continual improvement; partnership and promotional development; vendor management and contract negotiation; advertising, branding and visual identity management; digital marketing including social media; multi-cultural marketing; and experiential, event and sponsorship marketing. Relationship building and client management for successful implementation of integrated marketing and sales platforms.