Head of Global Campaign and Channel Marketing
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I am a highly experienced marketing professional with a strong track record in delivering high-performing global marketing programs to both customers and channel audiences.Through combining strategic marketing planning skills with a proven ability to get things done I am able to consistently deliver successful marketing programs that are aligned to the business objectives. -Extensive, proven marketing skills – from channel programs to communication, campaigns to product marketing, and events to online demand generation, I have significant experience in delivering above-target results across a broad range of marketing activities.-Field and corporate marketing expertise – having held multiple positions in both field and corporate capacities I am able to combine understanding of both sides of the marketing organization to create and drive delivery of marketing programs that deliver real results in the real world.-Channel and customer marketing background – I combine strong channel marketing knowledge with extensive customer marketing experience, enabling me to market effectively to both audiences, and also drive through-channel engagement. -Highly effective project and team leadership - I have successfully driven multiple, diverse projects involving many cross-functional groups from inception through to completion. Working both with my own team and across the wider business, I am able to drive consensus and action, in order to achieve desired results. -Marketing campaigns. One of my particular areas of expertise is delivering marketing campaigns that are effective at all stages of the marketing funnel and with delivery through direct and indirect channels. I am able to take product capabilities and business objectives and turn them into an effective marketing campaign that field teams and partners can successfully execute.
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