Morvan Boury Email Address
@sonymusic.com
Vice President, Global Business Development and Digital Strategy
Sony Music is a United States music corporation owned and operated by Sony Corporation of America, a subsidiary of Japanese conglomerate
Fresh-thinking and result-driven executive with significant experience in the Media & Entertainment industry (music, video / TV, social games, news / publishing, digital media, events) in Europe.Achievements in general management, marketing, business development and digital strategy reflect a strong ability to detect and to deliver decisive revenue opportunities, to interact successfully with multiple teams and functions across different cultures and to focus on key tasks in creative, international, highly competitive and fast-evolving environments.- General Management: team and P&L management, reporting to head office, change management, training.- Marketing: Consumer & Digital Marketing, Social Media, eCRM, Research, Media Buying, PR, Events, Creative Services.- Strategy & Business Development: Digital Content Distribution, BtoB (partnerships, licensing, merchandising) and BtoC (web, mobile, video, e-commerce) revenue models, Product Development, Innovation.
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